Monday 26 February 2018

On Trend Now - Short Frame Sunnies

Surely short frame sunglasses have to be the biggest eyewear trend to emerge in the past 12 months? One of the catalysts for this trend, came when models walked the Adam Selman AW17 runway wearing sunglasses designed in collaboration with eyewear brand Le Specs. What was surprising is that prior to this Selman was not considered a big name in the fashion world, but Le Specs loved the designers aesthetic and signed him up for a collab. Cue Gigi Hadid wearing the sunnies in question straight after the show and legions of fans were dying to get their hands on a pair. Talk about the power of celebrity! Other brands followed suit and short frame sunglasses dominated the eyewear market in 2017, with consumers looking for something a little different from the classic aviators or preppy rounds they were used to wearing. Whilst you can't go wrong with classic sunglasses, and you will no doubt still have some failsafe options in your eyewear collection, this season be brave and try something more daring. Just note, that many of these short frame styles are marketed as 'fashion eyewear' meaning that you are not necessarily guaranteed the same eye protection...just something to bear in mind. If you want to shop the exact styles, as worn by some of your favourite celebrities then the key designers to know are as follows: Andy Wolf, Le Specs, Illesteva and Poppy Lissiman and Gentle Monster. 
Phillippa x

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1 comment:

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